J&J Family of Companies Brand Manager in Malaysia
You will primarily be responsible for planning and implementing marketing activities in line with the overall brand strategy and objectives; as well as short and medium-term strategic brand planning based on a clear understanding of consumer needs and brand equity.
Ensuring all facets of marketing mix execution is consistent with defined brand equity.
Able to translate regional brand direction into relevant local strategies & plans
Managing and delivering brand performance, both financials and non-financials.
Partnering with the Customer Marketing & Customer Development team to ensure flawless execution of brand activities, including new product launches, promotional activities, etc.
Identifying and promoting best practices from the region and/or global.
Collaborating with regional franchise team on developing strategies and action plans for the brands.
Leading launch of new products and working with respective agencies in developing an integrated launch campaigns.
Possess a Degree in Marketing or related discipline.
4 to 5 years of marketing experience. Experience in FMCG brand management is a plus.
A self-starter, can work independently and able to work collaboratively with diverse group of individuals and/or teams, locally within the region and global.
Ability to understand and capture business needs by being connected to regional team, our stakeholders, consumers, customers, suppliers, competitors, communities.
Possess knowledge / skills such as:
Strong verbal and written communication skills in English
Analytical and result oriented
Excellent execution capability
Johnson & Johnson Sdn. Bhd. (8275)